Rev Up for the RAV4 Prime

Toyota just announced the 2021 summer debut of the quickest and most fuel-efficient RAV4 ever, with new performance abilities that break ground within the Japanese manufacturer as well as the entire automotive industry. In a recent press release, Toyota reveals the innovation and design that went into the awe-worthy SUV, and why you should get […]

June 15, 2020

Vamped Venza: The Release of a Redefining CUV

Smart, safe, stylish—this is the all-new Toyota Venza.   Recently, there’s been a surge in popularity of crossover utility vehicles (CUVs), and for good reason; they provide all the functionality and versatility of an SUV in a smaller, more compact size. Across manufacturers, the style and abilities of CUVs have rarely differed—that is until now. […]

June 9, 2020

The Yaris Cross Debut Sets Crossover Standards

Crossovers—they’ve recently seen a surge in popularity, with an increasing market demanding that manufacturers combine the functionality of an SUV with the versatility of a compact sedan. To meet this demand, Toyota recently revealed its new and long-awaited crossover vehicle, the Yaris Cross, once again setting the benchmark for standards of quality, style, and innovation. […]

May 24, 2020

The 2020 Corolla Hybrid Reaches a New Peak

Toyota introduced the first-generation Corolla in 1968, only 11 years after the manufacturer established its founding in the U.S. Since then, the Corolla has climbed its way to the top, becoming the all-time best-selling passenger vehicle, with over 30 million sold world-wide. Now, 52 years later, the Corolla reaches a newer, greener peak with the […]

April 13, 2020

Get a Grip: Toyota’s AWD Sedans

  From wintery conditions to dirt and muddy roads, AWD allows drivers to venture off the beaten path—literally. By shifting power between the front and back wheels, all-wheel drive enhances traction control as a type of four-wheel drive system, and though it’s typically only offered on SUVs, Toyota is now offering it on two of […]

March 24, 2020

Fortune Magazine Ranks Toyota Number 1 Motor Vehicle Company

Leading the automotive industry in innovation and achievement has long been Toyota.   From world-renowned vehicles to various awards and recognitions, Toyota’s ongoing commitment to excellence is evident in everything they do—and something worth admiring.   In the February issue of Fortune Magazine, Toyota’s excellency is once again praised, as the automotive manufacturer claims the […]

February 11, 2020

Toyota: Building a Better Future

Climate change, water scarcity, resource depletion, habitat loss—it’s evident that we are facing serious world-wide environmental issues, and that something needs to be done to not only address them, but to also reduce and reverse them.   Also evident, is Toyota’s commitment to the environment, its wellbeing, and longevity. From reducing waste, electricity, and water […]

January 14, 2020

Go Green in a Corolla

The one resolution everyone should set in 2020 is to become more eco-conscious. Now, thanks to Green Car Journal’s Green Car of the Year Awards, there’s a simple way to achieve just that: drive a Toyota Corolla. A visionary concept of efficiency and engineering was realized in the all-new 2020 Corolla and its variant, the […]

December 18, 2019

40 Years of TRD

On November 5th, 2019, Toyota commemorated 40 years of Toyota Racing Development U.S.A. (TRD) at the 2019 Specialty Equipment Market Association (SEMA) Show in Las Vegas, Nevada. And, of course, the Japanese automotive manufacturer celebrated the only way it knows how; by showcasing a line-up of power-packed street and racing vehicles, emphasizing their commitment to […]

November 13, 2019

Meet the Mirai

Meet the new Toyota Mirai. Mirai is a Japanese-given name that translates to “future”—which is exactly where Toyota is headed with the recent reveal of its second-generation fuel-cell electric vehicle (FCEV). Toyota has long been a forerunner in the automobile industry for its groundbreaking developments of eco-friendly and electric vehicles. In 1997 Toyota released the […]

October 18, 2019